Section
Fragrance
Old Navy Beauty Co. Launches $15-and-Under Line by Master Perfumer
Old Navy's Beauty Co. line, created by Robertet master perfumer Jérôme Epinette, offers seven scents in mists, lotions and washes — all under $15 at stores nationwide.
Contrapposto Bets $350 Perfumes and a 416-Page Book on Luxury Craft
Contrapposto, founded by Nick and Casey Axelrod-Welk, launches three $350 extraits de parfum by Firmenich and Givaudan master perfumers, packaged in…
Victoria Beckham Bet on Polarizing Scents and a New Extrait
Victoria Beckham Beauty's first extrait, Hotel Portofino, channels 27 years of marriage into saffron, incense, and a pinot noir accord — and Portofin…
The Real Miss Dior: Catherine Dior, Resistance Fighter and Muse
Christian Dior named his first perfume after his sister Catherine, a resistance fighter imprisoned at Ravensbrück. Her Grasse roses still bloom in Mi…
Zendaya Makes Prada Paradoxe Sweet Chemistry Her Signature
Zendaya calls Prada Paradoxe Sweet Chemistry her go-to scent, crediting her best friend Darnell for the discovery and director Barry Jenkins for the…
Supernatural Scents Cast a Spell Over the Fragrance Market
Horror topped 20 percent of 2025's biggest theatrical films, and fragrance is following. Independent houses now sell out scents built on ghosts, alie…
Allure Names 19 Fragrance Winners in 2026 Best of Beauty Awards
Allure's 2026 Best of Beauty Awards names 19 fragrance winners, from Octavia Morgan's Vanillin Supreme to LAFCO's Chamomile Lavender detergent, spann…
Fragrance's Boom Cools as Outsiders Pile Into Perfume
Contrapposto, a three-year-old LA aesthetics clinic, launches fragrance over skincare as Givaudan diversifies and wardrobing reshapes how consumers b…
Layered Scents and Flat Sales: Home Fragrance Heads Into Fall 2026
US home fragrance sales were flat at $4.3B for air care and $2.5B for candles as units fell, per Circana. Brands from Febreze to Nest bet on layered,…
Annick Goutal Returns to U.S. With Bloomingdale's Launch
The Paris fragrance house returns to America in October via eight Bloomingdale's doors and online, with 10 scents at $240 each under new owner Interp…
